SERVICES GÉNÉRAUX

SERVICES GÉNÉRAUX IS A PARIS BASED, FULL SERVICE CREATIVE BUREAU, BORN IN 2016 OUT OF THE MEETING OF AN ART DIRECTOR AND A DESIGNER, OFFERING CREATIVE AND TECHNICAL SERVICES DEDICATED TO IMAGE.

Services Généraux are image makers with a capital I. This constant practice of research, experimentation and image making are embedded as well in architectural projects, scenography, design and motion. These multidisciplinarity and technicity are the core of Services Généraux’s culture, which employs mediums for their specific strengths, in order to deploy a general creative vision. This global approach of creative direction and the eclectic profiles of its founders allow Services Généraux to evolve with the fashion and luxe industries, as well as in technical and artistic fields. Beside its commercial practice, Services Généraux carries an experimental practice of image and design. This approach, more personal and radical, founds its path every year through an exclusive project: films, architectures, designs, exhibitions.

SHOWREEL 2018

At the beginning of 2018, the office offers for the first time a taste of its personnal voice: a film staging all objects, furniture and scenography designed by the bureau during the past year. The staging showcases it through multiple stories, like animated paintings. Very strict, the cold and radical art direction embraces the viewer in a fictive universe which looks like reality and shows the creative and technical mastery of the studio.

AUTOPORTRAIT

In October 2018, Services Généraux will offer a collection of manifest objects called «Autoportrait». Autoportrait is a way for them to introduce themselves. It is also an empirical introduction to the formal and creative universe of the duo. The collection will include nine assorted pieces of furniture, bearers of desires and pleasures regarding materials, shapes and process. Each one of these is born from obsessions, envies and personal intuitions spread all along 2018: technical, artistic and aesthetic thoughts, defining Services Généraux’s creative identity. Thought as a self-portrait of their practice, the collection gives the opportunity to get acquainted with their sensibility, questions and idols. It is an invitation to get to know them better.